brand strategy

Strong brands don't
                        happen by chance. 

We help make them.

Strong brands don't
           
            happen by chance. 

We help make them.

WHAT WE DO

Market Research
Brand Platform
Brand Positioning
Tone of Voice & Messaging
Brand Narrative
Mission, Vision
Values
Brand Growth Strategy

Brand Strategy work, 

in our clients' words

The amount of work done on each item 
is remarkable!

We are deeply grateful for their work with teasing out our (sometimes vague) ideas for how to formulate what we do, how to display it in our brand assets and on our website landing page. The amount of work done on each item is remarkable — we showed their drafts consistently throughout the process to our partners; everyone is impressed.

Peter Rostovsky

CEO and founder, Raiseway

We are very impressed with the A/B testing results and how well the message has been understood by clients.

The Bolder team have provided us incredible work 
for incredible value. Having helped us develop our brand strategy and contributed massively to our new website copy, we’ve now actioned them to help test and create our GTM strategy. Every piece of work we’ve collaborated on they have been professional,on time and dedicated to providing high quality and impactful work. We couldn’t be happier and will be working with them a lot more going forward.

Booker Woodford

co-founder emote Care

Brands with meaning build lasting impact.
We craft brands that people connect with,
beyond products, beyond trends.

As a brand strategy agency, we help companies define their identity, strengthen their user experience, and build lasting value. Our brand strategy services focus on connecting your core purpose with market opportunities, creating consistent messaging, and positioning your brand for global recognition.

our approach

Your brand is how people experience you, remember you, and trust you. It's the connection you build when no one’s watching, and it shapes everything you stand for.
Our core belief is that branding is one of the most valuable marketing assets. Our brand strategy services ensure your brand is recognisable but also a revenue generating force built to last and grow.

Our Process

Getting to know
each other

We dive deep into your company's ethos, values, and ambitions, setting the stage for a brand that truly represents you.

Primary & secondary
research

We gather raw data to understand your target audience, ensuring your brand speaks their language. We also analyse market trends, competitor strategies, and industry benchmarks to position your brand effectively.

Brand
platform

Armed with insights, we develop a comprehensive Brand Platform that serves as your brand's foundation, defining your brand positioning, messaging, vision, values, personality, product, and unique selling propositions.

Brand
narrative

Here, creativity meets strategy. 
We conceptualise your brand, bringing it to life with innovative ideas that resonate with your audience, defining your archetype, Tone 
of Voice, and craft your Look and Feel.

Brand growth
tactics

With a solid brand strategy in place, we plan out actionable growth tactics. From marketing initiatives to brand experience enhancements, we ensure your brand not only launches successfully but continues to thrive.

Take a closer
                             look

Take a closer
                             look

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LearN MORE

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